01. Data-Driven Pricing Posture

Stratify utilises AI-powered procurement analytics and structured, top-down estimation methods to predict competitor pricing and behaviour. We leverage historical data from Contract Finder, "Find a Tender," and internal benchmarks to build high-fidelity models.

By analysing the intersection of the customer’s budget, competitor history, and your own cost models, we identify the optimal Position to Win. This is not just a guess, but a calculated strategic posture.

• Competitor Pricing Analysis: Understanding the commercial footprint of your rivals.
• Price-to-Score Sensitivity: Modelling how price changes affect the overall win probability.
• Budgetary Forecasting: Aligning your proposal with the customer's realistic spending power.

02. Discriminator Development

A true discriminator is something your customer wants, and only you can provide. We rigorously test your claimed strengths to ensure they are defensible, impactful, and clearly tied to the evaluation criteria.

We help you move beyond compliance. Our methodology ensures your proposal highlights discriminators that provide a decisive edge, making it difficult for evaluators to mark competitors higher.

• Evidence-Based Win Themes: Themes backed by proof points that withstand deep scrutiny.
• Competitive Isolation: Strategies that highlight your strengths while exposing rival weaknesses.
• Evaluator-Centric Proof: Structuring evidence to make it as easy as possible for marks to be awarded.

03. The Stratify Edge

Our PTW strategies are not static documents. They are dynamic, evolving with the capture cycle and adapting as new competitive intelligence emerges. We act as a critical friend, challenging your assumptions and providing the scientific rigor needed to win in hyper-competitive environments.

Strategic precision is the difference between bidding and winning.